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Kunal shah is one of the managing directors of Hubli optical. His grand father started in 1953 and they started opthithmic manufacture unit in 1955.The branches are in Goa,Karnataka,Maharastra.1965 entire unit lost and after 15 years they come up again .He studied BS in Pilani university and sankata netraloya .They have centre in Hubli and 3 in Belagum. They have key are as artificial eye fighting and contact lens and specialized contact lens.
The population is the market for them not a problem. Key secret of business is spending more time on business and treat customer like friend and one more important is to love and enjoy job. Good rapport building with purchaser and direct contact with owner and customer .
The other important key success of business is staff satisfaction. They not only have single banner to advertise they have customer with trust. The other important is good collection of product. Workforce, the management of shop is managed by staff, and they provide excellent facilities in order to retain employee for long time. He added if product is good no need have market. If the area is new then there is a compulsory of marketing. For every small business marketing is big challenge. Compete with price in business cannot survive.
From guest speaker session I came to know small business need marketing and customer satisfaction is very important.
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